Marketing to men: Are men interested in unisex fragrance?
Doug Wallace explores the latest in unisex fragrance, and whether men care. Unisex fragrance is nothing new by any means—and we’re not just talking about…
Trends
What’s the latest coming around the fragrance bend? Chocolate-noted perfumes? Scents with mandarin or pear? How about oud or gardenia blooms? We explore the “what” and discuss the “why” behind the just-arrived and soon-to-land launches in the world of perfume.
Equal opportunity: Women, it’s time to embrace men’s scents
Who says you have to be limited to the women’s side of the fragrance counter? Remember the saying: Anything boys can do girls can do…
High-low: Rich, warm winter fragrances for men
When the temperatures drop, men’s scents get warm and fuzzy, woody and woozy. Which is perfect for bundling up, snuggling up and bottoms up. Here two winter…
Bath products that pack a scented punch
A cold, winter wonderland calls for a night in—in the bathtub that is. We pick our favourite bath products. It may be the season of…
Inspired gifts from need-to-know niche perfume brands
Fragrance speak to one's heart and soul. On that note, perfume lover Jane Daly cherrypicks niche perfumes that promise to thrill the hard-to-buy for on your gift list. Il…
Wonderful holiday candles that will make you want to stay home
A scented candle’s glow is a powerful force when it comes to home fragrance. Here are our favourite holiday candles to set the festive mood. If you’re…
High-low: Dark, mysterious unisex perfume
We take two séance-worthy scents—Arquiste Anima Dulcis and Lush Death & Decay—and find out what makes them so irresistible. Dizzyingly rich and dripping with obscurity,…
Scent by subscription? We signed up with Scentbird
New York based perfume-subscription service Scentbird heads to Canada, and we give it an online test drive. Scentbird, the perfume subscription company that started in 2014,…
Musk perfumes celebrate the animal within
Musk scents return to vogue and the sultry animalic essence defines both today's luxury niche perfumes as well as everyday laundry detergents. Imagine exacting the ultimate revenge by launching an…
Liquid Gold: Oud perfume to pick up this fall
Earthy, woody and resinous, oud is a note that adds depth and darkness to fragrance, earning the moniker “liquid gold” for it’s luxurious impression. We've…
New perfume launches in October
Shorter days, longer nights—celebrate the darkness with new perfume this October. October is the month when fall turns dark. The nights get noticeably longer and…