Throwback: Sir Ridley Scott, perfume commercial director?
Legendary director Ridley Scott got his start directing commercials Ridley Scott is best known for directing Hollywood hits like Alien, Blade Runner and Gladiator, but he got…
Celebrity
From Elizabeth Taylor to Beyonce, David Beckham to Jay Z and all of the Rihannas, Celines and Halle Berrys in between, we tap the latest news and perfume releases in the star-powered fragrance world.
Misty Copeland named new Estee Lauder muse
Principal ballerina at American Ballet Theatre was named the new global spokesperson for Estee Lauder Modern Muse fragrance Misty Copeland, the first African American woman…
Chris Hemsworth is the new face of Boss Bottled
That's right, Thor actor Chris Hemsworth is taking on a new gig—no spandex or hammer required. Hugo Boss is releasing a new campaign for Boss…
Jessica Chastain is the face of Ralph Lauren Woman
Award-winning actor and philanthropist Jessica Chastain is the new face of Ralph Lauren Woman. Jessica Chastain is known for picking complex roles and delivering raw and…
James Franco is the new face of Coach fragrance
James Franco adds to his impressive resumé with a new gig at Coach. Last year Coach introduced a new perfume and names Chloe Grace Moretz…
Bella Hadid is the new face of Bulgari Perfume
Bella Hadid can add fragrance ambassador to her lengthy resumé. Model Bella Hadid is having quite the year. She's already walked the runway for fashion…
The new face of Chloé fragrance is Haley Bennett
As French brand Chloé celebrates the 10th anniversary of its signature fragrance, actor Haley Bennett is ushered in as the new face of the scent. Actor…
Kaia Gerber hosts the Marc Jacobs Daisy party
In honour of the new scent, brand ambassador Kaia Gerber hosted the March Jacobs Daisy party in Los Angeles. Back when we announced that Cindy…
Gucci Bloom launches with a star-studded party
More-is-more fashion brand Gucci launches its newest perfume with a big bash. Welcome to the party, Gucci Bloom. Gucci's runway has been the stuff of our…
Emilia Clarke is the new face of Dolce & Gabbana The One
Game of Thrones' Emilia Clarke joins Dolce & Gabbana as the face of The One fragrance. There must be something in the water over at the Game…
Watch Angelina Jolie in the new Mon Guerlain perfume ad
Actor and humanitarian, Angelina Jolie, is the face of the new Mon Guerlain, the latest perfume from the iconic French fragrance house. At the beginning of…