The new face of Chloé fragrance is Haley Bennett

As French brand Chloé celebrates the 10th anniversary of its signature fragrance, actor Haley Bennett is ushered in as the new face of the scent.

Actor Haley Bennett might not be a household name yet, but you’ve certainly seen her work. Her recent credits include roles in The Magnificent Seven and The Girl On The Train, as well as the upcoming, Thank You for Your Service. She’s worked alongside Denzel Washington, Emily Blunt, Warren Beatty, and Chris Pratt, and it definitely a star on the rise.

So we’re not surprised that her newest role is one attached to her star power. Bennett joins French brand Chloé as its latest fragrance campaign star. She follows in the footsteps of Dree Hemingway, Chloe Sevigny, Anja Rubik and Clémence Poesy.

Says Bennett: “I have been a fan of Chloé for many years, so it came as a huge honour and privilege to be chosen as the face of this campaign. Chloé exudes femininity and freedom, and I am proud to represent a brand that has always celebrated strong women.”

She seems to be the perfect fit. Chloe girls (or #chloegirls on Instagram) tend to be not only striking but also exude a sort of effortless charm and grace—without being overly saccharine and still maintaining that cool factor.

Chloe Eau de Parfum, $122 (50 ml), www.sephora.com