Lily James bares all for My Burberry Black

Lily James bares all for My Burberry Black

Lily James is the new face of My Burberry perfumes replacing Kate Moss and Cara Delevingne). She makes her debut in a sultry new video.

We were finally able to check out the new video of My Burberry Black—and it doesn’t disappoint.

As the name might suggest, this scent, which debuts in September, takes on a darker, more sensual personality. And while James might start the video wearing an iconic Burberry trench (in black of course), she ends it wearing only her birthday suit while the singer Duffy covers “I Put A Spell On You” in the background. The result is a sexy, suggestive spin on a floral, albeit a floral that the company describes as “a London garden at dusk…fusing the scent of jasmine flower and peach nectar blended with vanilla and candied rose.”

Take a look at the video below and let us know what you think!

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Alexandra Donaldson is the editorial assistant at The Whale & The Rose and a freelance writer and content creator. Although she recently took up yoga in an effort to be a healthy adult, she still binge-watches cartoons on a regular basis and dreams of running away to a cottage in the woods. She has yet to nail down her favourite perfume, but knows that it smells green, earthy and maybe a little bit spicy, but definitely not sweet.