Yurman launches scented pinky rings

Pinky rings—typically associated with royalty vs fashionistas—get a scent-sational makeover thanks to David Yurman

Scratch-and-sniff jewellery: For perfume lovers it’s a long overdue concept. Fragrance should be expressive and fun after all: Jewellery designer David Yurman obviously thinks so.

Yurman’s new Bubblegum Pinky Rings come in candy-bright colours and 18k gold and are perfumed with the nostalgic scents of childhood: bubblegum, cotton candy, licorice, mint and grape. And given the host of red-carpet stylists and celebrities alike captured on social media wearing them, they appear to be the next coveted trinket for the in-crowd. Rita Ora, for example, recorded her affection on Instagram, wearing not one but two rings—pink and black. …READ MORE


Calvin Klein launches Eternity Now perfumes

Tobias Sorensen and Victoria’s Secret model Jasmine Tookes are the sexy couple muse for Calvin Klein Eternity Now spritzes

By Alexandra Donaldson

On a cool August morning in Toronto, models—and real-life couple—Tobias Sorenen and Jasmine Tookes were in town to launch a new pair of fragrances from Calvin Klein: Eternity Now for him and her. The photogenic duo chatted over coffee and eggs benedict about how they met and their excitement about the campaign with an ease that comes with having your partner at your side.

Looking impossibly perfect (her in a blush shift dress and him in a crisp button-down), they joked about how they met in a nightclub (she initially gave him a wrong number, but changed her mind before he left for the night), and how rolling around in bed for the cameras with your real-life love beats faking it with a stranger.



Runway trends, ready-to-wear perfumes

Fragrance shopping? Look to fall’s international catwalks for your style and scent-minded cues.


By Adriana Ermter

Whether you’re leaning to jet-black guipure lace dresses or tri-coloured striped trousers, there’s a fragrance perfectly in sync with your tastes and the top runway trends of the season. How to choose? ID your perfume persona, be it the Sultry Siren, Vivacious A-Type or Fabulous Flirt, and start there. Then, all it will take is a finely targeted spritz to complete your multi-sensorial style statement.

Our shopping destination: Shoppers Drug Mart. We checked out the perfume counter that’s part of the store’s Shake Up Your Makeup promotion and found a great lineup of new and on-trend toilettes that set the right catwalk-inspired tone. …READ MORE

French brand L'Occitane launches a new citrus cologne for men with a new video.

Cedrat cologne celebrates je ne sais quoi of the Great Outdoors

Cedrat: The citrus fruit defines the fresh nature of L’Occitane’s new grooming line

By Deborah Fulsang

The immediate association of cologne with rushing river streams or campfires might not be automatic, but scent inspiration can be found everywhere.

Fresh, green, energizing and earthy: These descriptors define the iconic perfume category of cologne. Ditto the Great Outdoors. They are also apt adjectives when speaking of the latest fragrance from French brand L’Occitane En Provence.

Cedrat: the fragrance notes

Dubbed Cedrat, this fragrance and the full grooming lineup of the same name, possesses a light lemony character from its namesake citrus fruit. It also comes mixed with bergamot, cedar and blue ginger, plus a touch of nutmeg for a sexy underlying warmth.